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Leading advertising agencies in Brazil in 2017, by investment in advertising (in billion Brazilian reals)

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Leading advertising agencies in Brazil 2017 This statistic presents the leading Brazilian advertising agencies in 2017, based on their investment in advertising. Ranked third is Publicis PBC Comunicação, with an investment of 3.5 billion Brazilian reals. The ad market in Brazil generated nearly 130 billion reals in revenues in 2016. TV was by far the largest ad medium in 2016, generating close to 70 percent of the total ad revenues.
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Investment in billion Brazilian reals
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Description Source More information
This statistic presents the leading Brazilian advertising agencies in 2017, based on their investment in advertising. Ranked third is Publicis PBC Comunicação, with an investment of 3.5 billion Brazilian reals. The ad market in Brazil generated nearly 130 billion reals in revenues in 2016. TV was by far the largest ad medium in 2016, generating close to 70 percent of the total ad revenues.
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Release date
February 2018
Region
Brazil
Survey time period
2017
Supplementary notes
Figures have been rounded.

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