Brazil: newspaper ad investments 2009-2021

Published by
J. G. Navarro,
Jan 6, 2023
Newspaper advertising spending in Brazil amounted to 9.43 billion Brazilian reals in 2020, slightly down from 9.35 billion reals a year earlier. In the past decade, newspaper advertising investments in the country peaked in 2013, at 18.5 billion reals.

Newspaper advertising spending in Brazil from 2009 to 2021 (in billion Brazilian reals)

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Release date

October 2022

Region

Brazil

Survey time period

2009 to 2021

Supplementary notes

Figures preceding 2021 were retrieved from earlier publications.
Figures have been rounded.

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Overview

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Ad market in Brazil

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Traditional advertising

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Digital advertising

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Agencies

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Consumer insights

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