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Brazil: TV ad spend 2009-2017

TV advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)

Brazil: TV ad spend 2009-2017 The statistic presents data on TV advertising spending in Brazil from 2009 to 2017. TV ad spend, including free and pay TV as well as TV merchandising, increased from 74 billion Brazilian reals in 2013 to 97 billion reals in 2017.
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TV advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)

Spending in billion Brazilian reals
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Spending in billion Brazilian reals
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Description

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The statistic presents data on TV advertising spending in Brazil from 2009 to 2017. TV ad spend, including free and pay TV as well as TV merchandising, increased from 74 billion Brazilian reals in 2013 to 97 billion reals in 2017.
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Release date
February 2018
Region
Brazil
Survey time period
2009 to 2017
Special properties
Including free and pay TV
Supplementary notes
* From 2013 to 2017, the figures also contain TV merchandising ad spending.
Figures for the period 2009 to 2015 come from earlier IBOPE publications.
Values have been rounded.
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