Most valuable sport event brands worldwide 2017

Most valuable sports events brands worldwide in 2017 (in million U.S. dollars)*

by Christina Gough, last edited Dec 18, 2018
Most valuable sport event brands worldwide 2017 The statistic shows a ranking of sports events worldwide in 2017 according to brand value that was calculated by Forbes. The Super Bowl is the most valuable sports event brand with a value of 663 million U.S. dollars.
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Most valuable sports events brands worldwide in 2017 (in million U.S. dollars)*

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Brand value in million U.S. dollars
Super Bowl663
Summer Olympic Games419
Winter Olympic Games285
FIFA World Cup229
NCAA Men's Final Four228
WrestleMania195
UEFA Champions League185
College Football playoff176
Daytona 500140
MLB World Series124
Brand value in million U.S. dollars
Super Bowl663
Summer Olympic Games419
Winter Olympic Games285
FIFA World Cup229
NCAA Men's Final Four228
WrestleMania195
UEFA Champions League185
College Football playoff176
Daytona 500140
MLB World Series124
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by Christina Gough, last edited Dec 18, 2018
The statistic shows a ranking of sports events worldwide in 2017 according to brand value that was calculated by Forbes. The Super Bowl is the most valuable sports event brand with a value of 663 million U.S. dollars.
Show more
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