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Newspaper website advertising: ad share of videos in the UK 2012-2013
Newspaper website advertising: ad share of videos in the UK 2012-2013
Share of videos on newspaper websites that were advertisements in the United Kingdom (UK) in December 2012 and May 2013*
This statistic shows the share of videos on United Kingdom newspaper websites that were advertisements in May 2013 and December 2012. According to comScore, 42 percent of all videos on newspaper websites were advertisements as of May 2013.
Share of videos on newspaper websites that were advertisements in the United Kingdom (UK) in December 2012 and May 2013*
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| December 2012 | May 2013 | |
|---|---|---|
| Mail Online | 23.6% | 51% |
| All newspapers | 28.8% | 42% |
| Telegraph Media Group | 16.6% | 35% |
| The Guardian | 30.7% | 31% |
| The Sun Online | 47.2% | 31% |
| Gazeta.pl Group** | - | 2% |
| The New York Times Brand** | 8.2% | - |
| December 2012 | May 2013 | |
|---|---|---|
| Mail Online | 23.6% | 51% |
| All newspapers | 28.8% | 42% |
| Telegraph Media Group | 16.6% | 35% |
| The Guardian | 30.7% | 31% |
| The Sun Online | 47.2% | 31% |
| Gazeta.pl Group** | - | 2% |
| The New York Times Brand** | 8.2% | - |
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Description
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This statistic shows the share of videos on United Kingdom newspaper websites that were advertisements in May 2013 and December 2012. According to comScore, 42 percent of all videos on newspaper websites were advertisements as of May 2013.
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- Show publisher information
- Release date
- July 2013
- Region
- United Kingdom
- Survey time period
- December 2012 and May 2013
- Age group
- 6 years and older
- Supplementary notes
-
* Data for December 2012 published earlier by comScore.
** Not all data available.
Titles are ranked by May 2013 data.
Source
- Show sources information
- Show publisher information
- Release date
- July 2013
More information
- Region
- United Kingdom
- Survey time period
- December 2012 and May 2013
- Age group
- 6 years and older
- Supplementary notes
-
* Data for December 2012 published earlier by comScore.
** Not all data available.
Titles are ranked by May 2013 data.
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