Vehicle buyer website requirements and usage patterns in 2010

This statistic on online options for automobile purchases displays the most important website options for vehicle buyers. 21 percent of consumers said they were looking for a full range of product information whereas only seven percent would lke to schedule test drives online.

Most important website options for vehicle buyers in 2010

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Release date




Survey time period


Number of respondents

more than 8,000

Special properties

Vehicle buyers

Method of interview


Supplementary notes

The survey was conducted among respondents from Brazil, China, France, Germany, India, Russia, the United Kingdom and the United States. The composition of the consumer sample in each country was based on projectable national samples representative of the population in terms of region, age, gender and ethnicity.

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