South Korea: number of Facebook users 2017-2026

In 2020, around 22.35 million people used Facebook in South Korea. The number of Facebook users was expected to decrease and drop to around 19.34 million users in 2026, according to the forecast. Facebook is among the five leading social media services in South Korea, with more than half of the population using it.

Who uses Facebook in South Korea?

According to data collected on the age and gender distribution of Facebook users, 16.5 percent of all South Korean Facebook users were women between 25 and 34 years old. With male users that age making up another 15.3 percent of users, this age group had the overall highest Facebook user share.
The same was also true for Facebook Messenger. However, while men of that age group had the highest user share of Facebook Messenger, many female users were 18 to 24 years old.

Social media usage behavior

Socializing with others was the most common reason for using social networks among South Koreans, followed by checking out posts or content created by others. According to a survey conducted in 2020, the weekly average usage time of social media amounted to 65.8 minutes, while more than 18 percent spent over two hours per week on social media. Many people, especially teenagers, use social media mostly via smartphone. This has possibly contributed to the growing risk of smartphone overdependence in South Korea.