The statistic shows the effectiveness of select mobile campaign types according to marketing professionals worldwide in 2016. The source found that mobile-exclusive deals were considered very effective or effective by 80 percent of responding marketers.
Effectiveness of select mobile campaign types according to marketing professionals in 2016
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Statistics on Mobile marketing and advertising worldwide
Overview
7
- Premium Statistic Mobile marketing market size worldwide 2020-2030
- Premium Statistic Mobile advertising spending worldwide 2007-2024
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- Premium Statistic Worldwide mobile advertising spending 2023, by format
- Premium Statistic Mobile ad spend worldwide in 2022, by OS
- Premium Statistic Growth of digital media budgets worldwide 2023, by format
Segments
4
Metrics
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- Premium Statistic Video ad viewability rates worldwide 2022, by device
- Premium Statistic Mobile display ad viewability rates worldwide 2019-2022
- Premium Statistic Mobile video ad viewability rates worldwide 2019-2022
- Premium Statistic Digital ads time-in-view worldwide 2022, by device
- Premium Statistic Mobile web display ads time-in-view worldwide 2021, by country
- Premium Statistic In-app rewarded ads eCPM for Android in selected countries 2022
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Risks & ad fraud
5
- Premium Statistic Mobile web video brand risk rate 2022, by country
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- Premium Statistic Mobile ad fraud rate 2021, by platform
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Audience
8
- Basic Statistic Worldwide digital population 2023
- Premium Statistic Daily time spent online via mobile for users worldwide 2022, by region
- Premium Statistic Most popular smartphone activities for global users 2022
- Premium Statistic Time spent with mobile ads worldwide 2022, by ad size
- Premium Statistic Time spent with mobile ads worldwide 2022, by day of the week
- Premium Statistic Time spent with mobile ads worldwide 2022, by time of day
- Premium Statistic Time spent with mobile ads worldwide 2022, by ad format
- Premium Statistic Number of mobile adblocking browser users worldwide 2013-2021
Further related statistics
13
- Mobile marketing profitability 2015-2016
- Mobile advertising effectiveness among U.S. smartphone and tablet users in 2012
- Satisfaction levels with mobile ads among marketers in the U.S. 2015
- U.S. SMBs: Snapchat marketing adoption 2016
- U.S. consumers' response to receiving too many mobile ads in 2011
- Mobile marketing communications spending in the U.S. from 2010 to 2015
- Usage of mobile marketing in U.S. companies in 2012 and 2013
- Mobile marketing communications spending in the U.S. from 2010 to 2015, by type
- Mobile marketing budget allocation in EMEA 2016-2019
- Marketing message types for which consumers enable mobile push notifications UK 2014
- Attitudes towards mobile advertising in the U.S. in 2012, by format and gender
- Offline responses to digital magazine advertising in the U.S. in 2013
- Digital ad spend in Argentina 2015-2021, by device
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Statistics
- Mobile marketing profitability 2015-2016
- Mobile advertising effectiveness among U.S. smartphone and tablet users in 2012
- Satisfaction levels with mobile ads among marketers in the U.S. 2015
- U.S. SMBs: Snapchat marketing adoption 2016
- U.S. consumers' response to receiving too many mobile ads in 2011
- Mobile marketing communications spending in the U.S. from 2010 to 2015
- Usage of mobile marketing in U.S. companies in 2012 and 2013
- Mobile marketing communications spending in the U.S. from 2010 to 2015, by type
- Mobile marketing budget allocation in EMEA 2016-2019
- Marketing message types for which consumers enable mobile push notifications UK 2014
- Attitudes towards mobile advertising in the U.S. in 2012, by format and gender
- Offline responses to digital magazine advertising in the U.S. in 2013
- Digital ad spend in Argentina 2015-2021, by device
Salesforce Research. (March 20, 2016). Effectiveness of select mobile campaign types according to marketing professionals in 2016 [Graph]. In Statista. Retrieved May 28, 2023, from https://www.statista.com/statistics/381542/effectiveness-of-mobile-campaigns-according-to-marketers-worldwide/
Salesforce Research. "Effectiveness of select mobile campaign types according to marketing professionals in 2016." Chart. March 20, 2016. Statista. Accessed May 28, 2023. https://www.statista.com/statistics/381542/effectiveness-of-mobile-campaigns-according-to-marketers-worldwide/
Salesforce Research. (2016). Effectiveness of select mobile campaign types according to marketing professionals in 2016. Statista. Statista Inc.. Accessed: May 28, 2023. https://www.statista.com/statistics/381542/effectiveness-of-mobile-campaigns-according-to-marketers-worldwide/
Salesforce Research. "Effectiveness of Select Mobile Campaign Types According to Marketing Professionals in 2016." Statista, Statista Inc., 20 Mar 2016, https://www.statista.com/statistics/381542/effectiveness-of-mobile-campaigns-according-to-marketers-worldwide/
Salesforce Research, Effectiveness of select mobile campaign types according to marketing professionals in 2016 Statista, https://www.statista.com/statistics/381542/effectiveness-of-mobile-campaigns-according-to-marketers-worldwide/ (last visited May 28, 2023)
Effectiveness of select mobile campaign types according to marketing professionals in 2016 [Graph], Salesforce Research, March 20, 2016. [Online]. Available: https://www.statista.com/statistics/381542/effectiveness-of-mobile-campaigns-according-to-marketers-worldwide/