Connected television advertising spending in Italy amounted to 101 million U.S. dollars in 2020, an increase from the 2019 value of 80 million. Spending was projected to increase over the next five years, with a value of 198 million expected for 2025.
Connected television advertising spending in Italy from 2016 to 2025 (in million U.S. dollars)
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Statistics on TV advertising in Europe
Overview
6
- Premium Statistic Television advertising spending in Western Europe 2000-2024
- Premium Statistic Television ad spend growth in Western Europe 2000-2024
- Premium Statistic Television advertising spending in Central and Eastern Europe 2000-2024
- Premium Statistic Television ad spend growth in Central and Eastern Europe 2000-2024
- Premium Statistic Television advertising inflation rate in selected European countries 2022
- Premium Statistic TV ad spend in Europe 2021, by country
United Kingdom
6
- Premium Statistic TV net advertising revenue in the UK 2004-2020
- Premium Statistic TV net advertising revenue in the United Kingdom (UK) 2013-2021, by source
- Premium Statistic TV advertising spending in the UK 2012-2021, by format
- Premium Statistic Most-viewed TV advertisers in the UK 2021
- Premium Statistic Number of TV ads seen daily per person in the United Kingdom (UK) 2005-2021
- Premium Statistic Adults' exposure to TV ads in the United Kingdom (UK) 2008-2021
Germany
7
- Premium Statistic TV advertising revenues in Germany 2017-2026
- Premium Statistic Gross television advertising spending in Germany 2021-2023
- Premium Statistic Net advertising revenue of private TV broadcasters in Germany 2005-2021
- Premium Statistic Gross advertising revenue of TV channels in Germany 2021
- Premium Statistic Ranking of industries with the highest TV advertising expenditure in Germany 2020
- Premium Statistic Air time of TV commercials in Germany 2002-2020
- Premium Statistic Number of TV commercials in Germany 2002-2020
France
7
- Premium Statistic Television advertising revenues in France 2017-2022
- Premium Statistic Advertising revenue of public TV channels in France 2020, by group
- Premium Statistic Advertising revenue share of public TV channels in France 2020, by group
- Premium Statistic Top categories advertising on TV in France 2021, by spend share
- Premium Statistic Leading new TV advertisers by amount invested in France 2016-2021
- Premium Statistic Duration of television commercials in seconds in France 2009-2020
- Premium Statistic Number of commercials on television in France 2009-2020
Italy
5
- Premium Statistic Television ad spending in Italy 2016-2025
- Premium Statistic Connected television ad spending in Italy 2016-2025
- Premium Statistic Online television ad spending in Italy 2016-2025
- Premium Statistic Distribution of TV ad spend in Italy by sales house January-August 2021
- Premium Statistic TV ad revenue in Italy 2019-2021, by broadcaster
Spain
5
- Premium Statistic Television advertising expenditure in Spain 2016-2025
- Premium Statistic Free TV advertising revenue in Spain 2015-2021
- Premium Statistic Pay TV ad spending in Spain 2019-2021
- Premium Statistic Online TV ad spending in Spain 2016-2025
- Premium Statistic Connected TV ad spend in Spain 2019-2021
Further related statistics
20
- Television advertising expenditure in the United Kingdom (UK) 2010-2015
- Television advertising expenditure in France 2008-2015
- Television advertising expenditure in Greece 2008-2015
- Television advertising expenditure in Germany 2008-2015
- Television advertising expenditure in the Netherlands 2008-2015
- Television advertising expenditure in Portugal 2019-2021
- Television advertising expenditure in Austria 2008-2015
- Television advertising expenditure in Switzerland 2008-2015
- Television advertising expenditure in Belgium 2008-2015
- Television advertising revenue in Sweden from 2010-2019
- Brazil: TV ad revenue growth 2018-2024
- Advertising revenue of TV channel ARD in Germany 2006-2021
- ITV family share of TV commercial impacts in the United Kingdom (UK) 2009-2017
- Advertising revenue of TV channel Super RTL in Germany 2006-2021
- Advertising revenue of TV channel N24 in Germany 2006-2021
- Italy: opinion about advertising on Rai channels 2019, by age group
- Television advertising expenditure in Bulgaria 2007-2016
- Zee News government ad money FY 2013-2019
- CTV audience in Europe 2020, by age group
- Production value of the manufacture of paper and paper products in Norway 2011-2020
Further Content: You might find this interesting as well
Statistics
- Television advertising expenditure in the United Kingdom (UK) 2010-2015
- Television advertising expenditure in France 2008-2015
- Television advertising expenditure in Greece 2008-2015
- Television advertising expenditure in Germany 2008-2015
- Television advertising expenditure in the Netherlands 2008-2015
- Television advertising expenditure in Portugal 2019-2021
- Television advertising expenditure in Austria 2008-2015
- Television advertising expenditure in Switzerland 2008-2015
- Television advertising expenditure in Belgium 2008-2015
- Television advertising revenue in Sweden from 2010-2019
- Brazil: TV ad revenue growth 2018-2024
- Advertising revenue of TV channel ARD in Germany 2006-2021
- ITV family share of TV commercial impacts in the United Kingdom (UK) 2009-2017
- Advertising revenue of TV channel Super RTL in Germany 2006-2021
- Advertising revenue of TV channel N24 in Germany 2006-2021
- Italy: opinion about advertising on Rai channels 2019, by age group
- Television advertising expenditure in Bulgaria 2007-2016
- Zee News government ad money FY 2013-2019
- CTV audience in Europe 2020, by age group
- Production value of the manufacture of paper and paper products in Norway 2011-2020
PwC. (July 14, 2021). Connected television advertising spending in Italy from 2016 to 2025 (in million U.S. dollars) [Graph]. In Statista. Retrieved March 28, 2023, from https://www.statista.com/statistics/398561/television-advertising-expenditure-in-italy/
PwC. "Connected television advertising spending in Italy from 2016 to 2025 (in million U.S. dollars)." Chart. July 14, 2021. Statista. Accessed March 28, 2023. https://www.statista.com/statistics/398561/television-advertising-expenditure-in-italy/
PwC. (2021). Connected television advertising spending in Italy from 2016 to 2025 (in million U.S. dollars). Statista. Statista Inc.. Accessed: March 28, 2023. https://www.statista.com/statistics/398561/television-advertising-expenditure-in-italy/
PwC. "Connected Television Advertising Spending in Italy from 2016 to 2025 (in Million U.S. Dollars)." Statista, Statista Inc., 14 Jul 2021, https://www.statista.com/statistics/398561/television-advertising-expenditure-in-italy/
PwC, Connected television advertising spending in Italy from 2016 to 2025 (in million U.S. dollars) Statista, https://www.statista.com/statistics/398561/television-advertising-expenditure-in-italy/ (last visited March 28, 2023)
Connected television advertising spending in Italy from 2016 to 2025 (in million U.S. dollars) [Graph], PwC, July 14, 2021. [Online]. Available: https://www.statista.com/statistics/398561/television-advertising-expenditure-in-italy/