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Television ad spend growth in Central and Eastern Europe 2000-2022

TV advertising expenditure growth in Central and Eastern Europe reached 0.3 percent in 2019, marking a decrease compared to the rates recorded in recent years. In 2020, the television ad spend in the CEE region was expected to decline by more than seven percent. Approximately five-percent growth rates were forecast in 2021 and 2022.

Television advertising spending growth in Central and Eastern Europe from 2000 to 2022

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Source

In cooperation with
Zenith
Release date

July 2020

Region

CEE

Survey time period

2000 to 2019

Supplementary notes

* Forecast
Figures refer to growth in advertising expenditure at current prices.

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