Slovenia: advertising & market research production value 2020

The production value of the advertising and market research industry in Slovenia increased by 35.1 million euros (+5.57 percent) in 2020. Therefore, the production value in Slovenia reached a peak in 2020 with 665.2 million euros.
The value of production is defined by Eurostat as the amount actually produced by the unit, based on sales, including changes in stocks and the resale of goods and services.

Find more statistics on the advertising and market research industry in Slovenia with key insights such as turnover and personnel costs.

Annual production value of the advertising and market research industry in Slovenia from 2011 to 2020 (in million euros)

Characteristic	Annual production value in million euros
2020	665.2
2019	630.1
2018	576.1
2017	541.7
2016	478.1
2015	457.4
2014	432.9
2013	430.3
2012	421.6
2011	445.1

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Release date

March 2023

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Region

Slovenia

Survey time period

2011 to 2020

Supplementary notes

The source adds the following information: Production value measures the amount actually produced by the unit, based on sales, including changes in stocks and the resale of goods and services. The production value is defined as turnover, plus or minus the changes in stocks of finished products, work in progress and goods and services purchased for resale, minus the purchases of goods and services for resale, plus capitalised production, plus other operating income (excluding subsidies). Income and expenditure classified as financial or extra-ordinary in company accounts is excluded from production value.
Data coverage corresponds to code M73 of NACE Rev 2.

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