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Most important marketing activities according to Canadian marketers 2016

This statistic shows the percentage of Canadian marketers who believe selected marketing activities to be the most important in 2016. During the reported period, 19 percent of marketing executives stated that social media engagement was a digital activity that would be most important in 2016.

Percentage of marketers who believe selected marketing activities to be the most important in Canada in 2016

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Sources

Release date

May 2016

Region

Canada

Survey time period

January 2016

Number of respondents

>200

Special properties

Canadian marketing executives

Supplementary notes

Question: Which area do you feel will be the most imporant in 2016.
Figures for 2014 come from a previous publication.

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