Leading advertisers in Sweden 2022

Published by Statista Research Department, Mar 16, 2023
Swedish retailer ICA was the advertiser with the highest ad spending in Sweden in 2022, with roughly one billion Swedish kronor invested in advertising activities that year. Mio - a furniture retailer - ranked second, with an ad spend of 794 million Swedish kronor.

Leading advertisers in Sweden in 2022, by ad spend (in million SEK)

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Release date

January 2023

Region

Sweden

Survey time period

2022

Special properties

gross advertising expenditure

Supplementary notes

Figures have been rounded.

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Traditional media

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Digital media

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Agencies

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Consumer insight

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