In 2023, spendings on desktop search ads in Europe accounted for 36.3 billion U.S. dollars. Meanwhile, search ads in mobile devices amounted to around 20.3 billion U.S. dollars in expenditure during the same year. Investments for both devices are projected to reach more than 82 billion U.S. dollars by 2028.
Digital search advertising spending in Europe from 2017 to 2028, by device
(in billion U.S. dollars)
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Statista. (December 2, 2024). Digital search advertising spending in Europe from 2017 to 2028, by device (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista. "Digital search advertising spending in Europe from 2017 to 2028, by device (in billion U.S. dollars)." Chart. December 2, 2024. Statista. Accessed December 11, 2024. https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista. (2024). Digital search advertising spending in Europe from 2017 to 2028, by device (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista. "Digital Search Advertising Spending in Europe from 2017 to 2028, by Device (in Billion U.S. Dollars)." Statista, Statista Inc., 2 Dec 2024, https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista, Digital search advertising spending in Europe from 2017 to 2028, by device (in billion U.S. dollars) Statista, https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/ (last visited December 11, 2024)
Digital search advertising spending in Europe from 2017 to 2028, by device (in billion U.S. dollars) [Graph], Statista, December 2, 2024. [Online]. Available: https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/