As of 2022, WhatsApp had the highest share of daily users in Finland, with 66 percent of women and 58 percent of men using the app at least once a day. The second most frequently used social media platform was Facebook. Daily YouTube usage was considerably higher among men than women, whereas women used Facebook and Instagram more commonly than men in Finland.
Share of daily social media usage in Finland in 2022, by gender
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$149 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Social media usage in Finland
Overview
6
- Premium Statistic Social media reach in the Nordics 2023
- Premium Statistic Social network penetration in Finland 2013-2022
- Premium Statistic Social media users in Finland 2019-2028
- Premium Statistic Forecast of the social media user penetration rate in Finland 2020-2030
- Premium Statistic Most used social media platforms by type in Finland 2023
- Premium Statistic Advertising reach of leading social media platforms in Finland 2022
User demographics
5
- Basic Statistic Social network usage in Finland 2022, by age
- Basic Statistic Share of daily social media users in Finland 2022, by age group
- Premium Statistic Share of daily social media usage in Finland 2022, by gender
- Basic Statistic Share of daily social media users in Finland 2022, by level of education
- Basic Statistic Share of daily social media users in Finland 2022, by social group
User behavior
8
- Premium Statistic Social network usage by frequency in Finland 2023
- Premium Statistic Share of social media users in Finland 2022, by platform and frequency
- Premium Statistic Share of daily social media usage Finland 2022, by platform
- Premium Statistic Most common social media activities in Finland 2023
- Premium Statistic Leading social media and messaging platforms for news in Finland 2023
- Basic Statistic Social media as the main news source in Finland 2023, by age group
- Basic Statistic Weekly reach of social media as news source in Finland 2016-2023
- Basic Statistic Share of social media platforms used for following news in Finland 2023, by age group
Social media use by enterprises
3
Facebook
5
- Premium Statistic Facebook users in Finland 2018-2027
- Premium Statistic Share of Facebook users in Finland 2022, by usage frequency
- Basic Statistic Monthly market share of Facebook in Finland 2022-2023
- Premium Statistic Facebook Messenger activity development in Finland 2022
- Premium Statistic Facebook Messenger activity development in Finland 2022, by age group
Instagram
4
- Premium Statistic Instagram users in Finland 2018-2027
- Premium Statistic Share of Instagram users in Finland 2022, by usage frequency
- Premium Statistic Instagram's market share in Finland monthly 2022-2023
- Premium Statistic Share of social media advertising audience in Finland 2023, by age and gender
Twitter
3
YouTube
6
- Premium Statistic YouTube users in Finland 2019-2028
- Premium Statistic Share of YouTube users in Finland 2022, by usage frequency
- Premium Statistic YouTube's market share in Finland monthly 2022-2023
- Premium Statistic Leading YouTube channels in Finland 2023, by views
- Premium Statistic Leading YouTube channels in Finland 2023, by number of subscribers
- Premium Statistic Top YouTube search queries in Finland 2022, by index
Further related statistics
16
- YouTube users in the United Kingdom (UK) 2018, by household income
- Facebook users in the United Kingdom (UK) 2018, by household income
- Google+ users in the United Kingdom (UK) 2018, by household income
- Share of WhatsApp users in the United Kingdom (UK) 2018, by household income
- Social media use in Greenland 2020, by frequency
- Penetration of social networks in the United Kingdom (UK) 2018, by social grade
- Children's usage of social media in Greenland 2018
- Share of LinkedIn users in the United Kingdom (UK) 2018, by household income
- Penetration of social networks in the United Kingdom (UK) 2018, by geographic area
- Share of Pinterest users in the United Kingdom (UK) 2018, by household income
- Giphy usage reach in the United States 2018, by annual household income
- Percentage of enterprises that use social media in Poland 2017-2021, by size
- Giphy usage reach in the United States 2018, by age
- GooglePlus usage reach in the United States 2018, by urbanity
- Giphy usage reach in the United States 2018, by gender
- Top ten services profiles on Twitter in India 2020 by number of followers
Further Content: You might find this interesting as well
Statistics
- YouTube users in the United Kingdom (UK) 2018, by household income
- Facebook users in the United Kingdom (UK) 2018, by household income
- Google+ users in the United Kingdom (UK) 2018, by household income
- Share of WhatsApp users in the United Kingdom (UK) 2018, by household income
- Social media use in Greenland 2020, by frequency
- Penetration of social networks in the United Kingdom (UK) 2018, by social grade
- Children's usage of social media in Greenland 2018
- Share of LinkedIn users in the United Kingdom (UK) 2018, by household income
- Penetration of social networks in the United Kingdom (UK) 2018, by geographic area
- Share of Pinterest users in the United Kingdom (UK) 2018, by household income
- Giphy usage reach in the United States 2018, by annual household income
- Percentage of enterprises that use social media in Poland 2017-2021, by size
- Giphy usage reach in the United States 2018, by age
- GooglePlus usage reach in the United States 2018, by urbanity
- Giphy usage reach in the United States 2018, by gender
- Top ten services profiles on Twitter in India 2020 by number of followers
DNA. (December 2, 2022). Share of daily social media usage in Finland in 2022, by gender [Graph]. In Statista. Retrieved December 01, 2023, from https://www.statista.com/statistics/561345/share-of-usage-of-selected-social-media-in-finland-by-gender/
DNA. "Share of daily social media usage in Finland in 2022, by gender." Chart. December 2, 2022. Statista. Accessed December 01, 2023. https://www.statista.com/statistics/561345/share-of-usage-of-selected-social-media-in-finland-by-gender/
DNA. (2022). Share of daily social media usage in Finland in 2022, by gender. Statista. Statista Inc.. Accessed: December 01, 2023. https://www.statista.com/statistics/561345/share-of-usage-of-selected-social-media-in-finland-by-gender/
DNA. "Share of Daily Social Media Usage in Finland in 2022, by Gender." Statista, Statista Inc., 2 Dec 2022, https://www.statista.com/statistics/561345/share-of-usage-of-selected-social-media-in-finland-by-gender/
DNA, Share of daily social media usage in Finland in 2022, by gender Statista, https://www.statista.com/statistics/561345/share-of-usage-of-selected-social-media-in-finland-by-gender/ (last visited December 01, 2023)
Share of daily social media usage in Finland in 2022, by gender [Graph], DNA, December 2, 2022. [Online]. Available: https://www.statista.com/statistics/561345/share-of-usage-of-selected-social-media-in-finland-by-gender/