Online search advertising spending in Brazil amounted to 2.64 billion Brazilian reals in 2018, up from nearly 2.3 billion reals a year earlier. This figure more than doubled in comparison to 2016, when search ad investments in the country totaled 1.2 billion reals.
Search advertising spending in Brazil from 2015 to 2018
(in billion Brazilian reals)
Data for 2015 retrieved from an earlier IBOPE publication. Data for 2016 and 2017 retrieved from earlier Kantar Ibope Media publications.
Figures have been rounded.
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Kantar Ibope Media, & Grupo de Mídia São Paulo. (June 29, 2019). Search advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals) [Graph]. In Statista. Retrieved July 06, 2022, from https://www.statista.com/statistics/673587/brazil-search-ad-spend/
Kantar Ibope Media, und Grupo de Mídia São Paulo. "Search advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals)." Chart. June 29, 2019. Statista. Accessed July 06, 2022. https://www.statista.com/statistics/673587/brazil-search-ad-spend/
Kantar Ibope Media, Grupo de Mídia São Paulo. (2019). Search advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals). Statista. Statista Inc.. Accessed: July 06, 2022. https://www.statista.com/statistics/673587/brazil-search-ad-spend/
Kantar Ibope Media, and Grupo de Mídia São Paulo. "Search Advertising Spending in Brazil from 2015 to 2018 (in Billion Brazilian Reals)." Statista, Statista Inc., 29 Jun 2019, https://www.statista.com/statistics/673587/brazil-search-ad-spend/
Kantar Ibope Media & Grupo de Mídia São Paulo, Search advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals) Statista, https://www.statista.com/statistics/673587/brazil-search-ad-spend/ (last visited July 06, 2022)
