This statistic shows the results of a survey regarding the challenges of programmatic purchasing of digital advertising in Finland in 2015. According to the survey, 33 percent of the respondents claimed that a challenge for programmatic purchasing is ad fraud.
Biggest challenges for programmatic purchasing of digital advertising in Finland in 2015
Characteristic
Share of respondents
The quality of the advertisement space or location
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mainostajat.fi. (February 15, 2016). Biggest challenges for programmatic purchasing of digital advertising in Finland in 2015 [Graph]. In Statista. Retrieved May 20, 2022, from https://www.statista.com/statistics/676234/finland-challenges-of-programmatic-purchasing-of-advertising/
mainostajat.fi. "Biggest challenges for programmatic purchasing of digital advertising in Finland in 2015." Chart. February 15, 2016. Statista. Accessed May 20, 2022. https://www.statista.com/statistics/676234/finland-challenges-of-programmatic-purchasing-of-advertising/
mainostajat.fi. (2016). Biggest challenges for programmatic purchasing of digital advertising in Finland in 2015. Statista. Statista Inc.. Accessed: May 20, 2022. https://www.statista.com/statistics/676234/finland-challenges-of-programmatic-purchasing-of-advertising/
mainostajat.fi. "Biggest Challenges for Programmatic Purchasing of Digital Advertising in Finland in 2015." Statista, Statista Inc., 15 Feb 2016, https://www.statista.com/statistics/676234/finland-challenges-of-programmatic-purchasing-of-advertising/
mainostajat.fi, Biggest challenges for programmatic purchasing of digital advertising in Finland in 2015 Statista, https://www.statista.com/statistics/676234/finland-challenges-of-programmatic-purchasing-of-advertising/ (last visited May 20, 2022)
