Success in implementing automated email marketing programs in the UK 2014-2018

This statistic shows the results of a survey among company and in-house marketers on automated email marketing implementation in the United Kingdom (UK) from 2014 to 2018. In 2018, 55 percent of respondents stated that their company had been quite successful in implementing automated email marketing programs, a decrease of four percent compared to 2017. However, 37 percent of respondents stated that their automated email marketing programs were not successful.

How successful would you say you have been in implementing automated email marketing programs?

20142015201620172018
------
------
------
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

June 2018

Region

United Kingdom

Survey time period

2014 to 2018*

Number of respondents

316**

Special properties

company and in-house marketers

Method of interview

Online survey

Supplementary notes

* Most recent survey period from February to March 2017.
** n (2018) = 316; n (2017) = 567; n (2016) = 492; n (2015) = 472; n (2014) = 410

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "E-mail marketing "

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.