This statistic illustrates e-mail marketing open rates in the United Kingdom (UK) in 2018, by type of campaign. The share of open rates of automated campaigns was 56.83 percent in 2018.
E-mail marketing open rates in the United Kingdom (UK) in 2018, by type of campaign
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Sign-Up.to. (March 13, 2019). E-mail marketing open rates in the United Kingdom (UK) in 2018, by type of campaign [Graph]. In Statista. Retrieved February 18, 2020, from https://www.statista.com/statistics/506445/e-mail-marketing-open-rates-by-type-of-campaign-in-the-uk/
Sign-Up.to. "E-mail marketing open rates in the United Kingdom (UK) in 2018, by type of campaign." Chart. March 13, 2019. Statista. Accessed February 18, 2020. https://www.statista.com/statistics/506445/e-mail-marketing-open-rates-by-type-of-campaign-in-the-uk/
Sign-Up.to. (2019). E-mail marketing open rates in the United Kingdom (UK) in 2018, by type of campaign. Statista. Statista Inc.. Accessed: February 18, 2020. https://www.statista.com/statistics/506445/e-mail-marketing-open-rates-by-type-of-campaign-in-the-uk/
Sign-Up.to. "E-mail Marketing Open Rates in The United Kingdom (Uk) in 2018, by Type of Campaign." Statista, Statista Inc., 13 Mar 2019, https://www.statista.com/statistics/506445/e-mail-marketing-open-rates-by-type-of-campaign-in-the-uk/
Sign-Up.to, E-mail marketing open rates in the United Kingdom (UK) in 2018, by type of campaign Statista, https://www.statista.com/statistics/506445/e-mail-marketing-open-rates-by-type-of-campaign-in-the-uk/ (last visited February 18, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
