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Share of programmatic buying of display advertising expenditure in Finland 2013-2017

Share of programmatic buying of total display advertising expenditure in Finland from 2013 to 2016, with a forecast up to the 1st half of 2017

by Agnete Lundetræ Jürgensen, last edited Jul 26, 2017
Share of programmatic buying of display advertising expenditure in Finland 2013-2017 This statistic displays the share of programmatic buying of total display advertising expenditure in Finland from 2013 to 2016, with a forecast up to the first half of 2017. Programmatic buying increased in Finland in the period of 2013 to 2016. In 2016, programmatic buying accounted for 26 percent of total display advertising expenditure. The share is forecasted to increase over the course of the first half of 2017.
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Share of programmatic buying of total display advertising expenditure in Finland from 2013 to 2016, with a forecast up to the 1st half of 2017

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