This statistic presents the primary reasons for internet users in the United States to make digital purchases as of March 2018. According to the findings, 43 percent of surveyed internet users reported that their main reason for making digital purchases was due to convenience.
Primary reason that internet users in the United States make digital purchases as of March 2018
This statistic presents the primary reasons for internet users in the United States to make digital purchases as of March 2018. According to the findings, 43 percent of surveyed internet users reported that their main reason for making digital purchases was due to convenience.
Loading statistic...
| Share of respondents | |
|---|---|
| Convenience | 43% |
| Pricing | 19% |
| Home delivery | 8% |
| Variety | 8% |
| Product comparison & reviews | 4% |
| Rarely/never order items online | 17% |
© Statista 2018
More information
Other interesting statistics
Share of U.S. population who use social media 2008-2018
U.S. market share of leading social media websites 2016
Monthly unique visitors to U.S. retail websites 2017
United States: retail e-commerce sales 2016-2022
U.S. internet usage penetration 2018, by age group
Average U.S. online shopping order value as of Q4 2017
Statista Accounts: Access All Statistics. Starting from $588 / Year
Statistics on "Internet usage in the United States"
Popular Related Keywords
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Percentage of online buyers in the last three months in Spain 2016, per region
- Most used e-commerce websites in France Q1 2017
- Employment situation and last moment of purchase of Internet users 2015 Spain
- Main reason for not purchasing online in Belgium 2011-2018
- Online purchase distribution in Norway 2015, by type
- Delivery methods used by online shoppers in France 2017
- Italy: internet impact on second economy 2016
- Italy: online and offline second economy 2016
- Male grooming brand research of internet users in the United States 2013
- Male grooming brand awareness of internet users in the United States 2013
- E-commerce type preference China Q2 2017, by gender
- Survey on product research prior to purchasing in Norway 2017
- Survey on product research prior to purchasing in Denmark 2017
- Survey on product research prior to purchasing in Sweden 2017
- Survey: websites tracking awareness among millennials 2015
- Electronic devices used by North American shoppers for online holiday shopping 2018
- Internet users who engaged with financial services on a computer in the U.S. 2017
- Ownership of cloud-based storage accounts Malaysia 2016
- Online activities of internet users in Malaysia 2016 by activity
