The most common purpose among Swedes for using YouTube in 2019 was for entertainment. In fact, 90 percent of the respondents to a survey reported to have used the social media platform for this reason. 18 percent used it for news.
Purposes of YouTube usage in Sweden in 2019
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AudienceProject. (October 3, 2019). Purposes of YouTube usage in Sweden in 2019 [Graph]. In Statista. Retrieved January 20, 2021, from https://www.statista.com/statistics/863940/youtube-usage-purposes-in-sweden/
AudienceProject. "Purposes of YouTube usage in Sweden in 2019." Chart. October 3, 2019. Statista. Accessed January 20, 2021. https://www.statista.com/statistics/863940/youtube-usage-purposes-in-sweden/
AudienceProject. (2019). Purposes of YouTube usage in Sweden in 2019. Statista. Statista Inc.. Accessed: January 20, 2021. https://www.statista.com/statistics/863940/youtube-usage-purposes-in-sweden/
AudienceProject. "Purposes of Youtube Usage in Sweden in 2019." Statista, Statista Inc., 3 Oct 2019, https://www.statista.com/statistics/863940/youtube-usage-purposes-in-sweden/
AudienceProject, Purposes of YouTube usage in Sweden in 2019 Statista, https://www.statista.com/statistics/863940/youtube-usage-purposes-in-sweden/ (last visited January 20, 2021)