The timeline presents the average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020. It was found that Snapchat's AARPU in 2017 amounted to 7.16 U.S. dollars and it is projected to grow to over 31 U.S. dollars by the end of 2020.
Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020
(in U.S. dollars)
among users of the included companies at least once per month; excludes spending by marketers that goes toward developing or maintaining a presence on each social platform
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Single Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statistics on "Facebook usage in the United States"
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
eMarketer. (June 8, 2018). Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars) [Graph]. In Statista. Retrieved February 29, 2020, from https://www.statista.com/statistics/869575/aarpu-media-publishers/
eMarketer. "Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars)." Chart. June 8, 2018. Statista. Accessed February 29, 2020. https://www.statista.com/statistics/869575/aarpu-media-publishers/
eMarketer. (2018). Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars). Statista. Statista Inc.. Accessed: February 29, 2020. https://www.statista.com/statistics/869575/aarpu-media-publishers/
eMarketer. "Average Advertising Revenue per User (Aarpu) of Selected Media Companies and Online Publishers in The United States from 2016 to 2020 (in U.S. Dollars)." Statista, Statista Inc., 8 Jun 2018, https://www.statista.com/statistics/869575/aarpu-media-publishers/
eMarketer, Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars) Statista, https://www.statista.com/statistics/869575/aarpu-media-publishers/ (last visited February 29, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
