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Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars)

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U.S. average AARPU of media companies and publishers 2016-2020 The timeline presents the average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020. It was found that Snapchat's AARPU in 2017 amounted to 7.16 U.S. dollars and it is projected to grow to over 31 U.S. dollars by the end of 2020.
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FacebookInstagramYouTube**Hulu**TwitterSnapchatRoku
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FacebookInstagramYouTube**Hulu**TwitterSnapchatRoku
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Description Source More information
The timeline presents the average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020. It was found that Snapchat's AARPU in 2017 amounted to 7.16 U.S. dollars and it is projected to grow to over 31 U.S. dollars by the end of 2020.
Show more
Release date
June 2018
Region
United States
Survey time period
2016 to 2017
Special properties
among users of the included companies at least once per month; excludes spending by marketers that goes toward developing or maintaining a presence on each social platform
Supplementary notes
* Forecast.
**Gross revenue.

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