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Leading domestic brand Instagram profiles in Japan 2019, by follower numbers

Most popular Instagram accounts of domestic brands in Japan as of August 2019, ranked by number of followers (in millions)

by Julia Engelmann, last edited Aug 2, 2019
Leading domestic brand Instagram profiles in Japan 2019, by follower numbers The Japanese version of BuzzFeed's comfort food channel Tasty counted almost six million followers as of August 2019, making the recipe focused profile the most popular domestic brand account on Instagram in Japan. While renowned Japanese brands, such as Nissan and Honda, secured high positions, the ranking was dominated by food or drink related accounts, such as Starbucks Japan, Kurashiru, Delish Japan or Tastemade Japan.
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Most popular Instagram accounts of domestic brands in Japan as of August 2019, ranked by number of followers (in millions)

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