Leading Japanese brand profiles on Instagram 2022, based on number of followers

Published by Statista Research Department, Sep 18, 2023
The Japanese version of BuzzFeed's comfort food channel Tasty counted more than seven million followers as of April 2022, making the recipe-focused profile the most popular Japanese brand account on Instagram. While brands such as Nissan and Honda secured high positions, several leading accounts were related to food or beverages, such as Delish Kitchen or Starbucks Japan.

Most popular Instagram brand accounts from Japan as of April 2022, based on number of followers (in millions)

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Release date

April 2022

Region

Japan

Survey time period

April 2022

Special properties

total number of followers

Supplementary notes

Values have been rounded.

The source does not provide an exact publication date. Date given here is day of data access.

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