Reasons for social media usage among companies in Finland 2017, by industry

This statistic shows the reasons for social media usage among companies in Finland in 2017, by industry. That year, improving company image and marketing products was the most common social media usage purpose. Especially accommodation and food services (96 percent), retail (95 percent) and information and communication companies (also 95 percent) reported this as a reason. Utilizing social media for recruiting purposes was the most common in the information and communication industry (77 percent), whereas retail companies were most likely to receive customer feedback via social media (86 percent).

Reasons for social media usage among companies in Finland in 2017, by industry

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

November 2017

Region

Finland

Survey time period

2017

Special properties

incl. companies with over 10 employees and that use social media

Supplementary notes

This statistic is based on a study on companies' IT usage in Finland.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "IT services and digitalization of business in Finland"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.