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Marketers view of operational transparency related to AI-run ads in the U.S. 2018

Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018

by A. Guttmann, last edited Jan 30, 2019
Marketers view of operational transparency related to AI-run ads in the U.S. 2018 The statistic presents the share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018. During the survey, 84 percent of responding agencies said it was important to know where and when each ad was served, while the same was true for 76 percent of marketers.
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Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018

AgencyMarketer
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by A. Guttmann, last edited Jan 30, 2019
The statistic presents the share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018. During the survey, 84 percent of responding agencies said it was important to know where and when each ad was served, while the same was true for 76 percent of marketers.
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