Try our corporate solution for free!
(212) 419-8286

Share of media ad spends in India 2016-2022 by channel

The Indian ad industry saw the highest ad expenditures on television media with a share of about 39 percent from the total ad spends in 2019. This was expected to reduce to 37 percent by 2022. At the same time, the expenditure on digital media which stood at 20 percent in 2019, was expected to jump up to 30 percent by 2022.

Distribution of expenditure in the advertising industry across India from 2016 to 2019 with a forecast until 2022, by channel

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until March 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

January 2020



Survey time period

2016 to 2019

Supplementary notes


Previous reports have been accessed.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Digital advertising in India"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.