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Italy: most important factors in content marketing 2018

This chart depicts the results of a survey about the most important factors in successful campaigns of content marketing in Italy in 2018, according to professionals of the digital industry. The quality of content was an essential aspect to 94 percent of asked professionals, while 90 percent of respondents indicated planning and investments as key aspects.

Most important factors in successful campaigns of content marketing in Italy in 2018

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Sources

Release date

October 2018

Region

Italy

Survey time period

October 2018

Number of respondents

500 respondents

Special properties

professionals in the digital industry

Method of interview

Online survey

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