The graph shows the share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by gender. The survey indicates that while 18 percent of female respondents said they were much more likely to purchase products from such companies, 23 percent said that it made no difference to them either way.
Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by gender
If a company were to use its advertising to bring attention to the following issues, would you be more or less likely to purchase that
company’s products or services?
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Morning Consult, & The Hollywood Reporter. (April 9, 2019). Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by gender [Graph]. In Statista. Retrieved June 04, 2020, from https://www.statista.com/statistics/999105/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-gender/
Morning Consult, und The Hollywood Reporter. "Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by gender." Chart. April 9, 2019. Statista. Accessed June 04, 2020. https://www.statista.com/statistics/999105/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-gender/
Morning Consult, The Hollywood Reporter. (2019). Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by gender. Statista. Statista Inc.. Accessed: June 04, 2020. https://www.statista.com/statistics/999105/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-gender/
Morning Consult, and The Hollywood Reporter. "Share of Adults Willing to Purchase Products from Companies Using Advertising to Raise Issues of Racism in The United States as of April 2019, by Gender." Statista, Statista Inc., 9 Apr 2019, https://www.statista.com/statistics/999105/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-gender/
Morning Consult & The Hollywood Reporter, Share of adults willing to purchase products from companies using advertising to raise issues of racism in the United States as of April 2019, by gender Statista, https://www.statista.com/statistics/999105/us-adults-buying-from-firms-using-ads-to-raise-racism-issues-gender/ (last visited June 04, 2020)
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