Influencer marketing budget allocation in the U.S. 2019

Change in influencer marketing budgets in the U.S. 2019

Average amount paid per influencer marketing post in the U.S. 2019, by ethnicity

Average amount paid per influencer marketing post in the U.S. 2014-2019, by gender

Average amount paid per influencer marketing post in the U.S. 2014-2019, by platform

Number of influencer marketing programs ran by marketers in the U.S. 2018

Common means of managing influencer programs by marketers in the U.S. 2019

Leading factors swaying towards cooperation with influencers in the U.S. 2019

Influencer marketing success measurement metrics in the U.S. 2019

Most effective content types in influencer marketing according to U.S. marketers 2019

Leading challenges of influencer marketing in the U.S. 2019

Types of compensation U.S. influencers receive for campaign involvement 2018

Leading brands in Instagram influencer marketing worldwide in 2018, by earned media

Instagram influencer marketing advertisers in U.S. and Canada Q2 2019, by spending

Fastest-growing English-language influencers on Instagram 2020

Most popular influencers on TikTok worldwide 2019

Leading U.S. influencers on social media 2018, by cross-platform actions

Impact of influencers on global consumer purchasing in 2018, by influencer tier

U.S. internet users paying attention to influencer recommendations 2019, by gender

U.S. internet users paying attention to influencer recommendations 2019, by ethnicity

U.S. internet users paying attention to influencer recommendations 2019, by age

Amounts spent on purchases influenced by online influencers in U.S. 2018

Distrust in influencers and bloggers among U.S. internet users 2019