Influencer marketing in Brazil

Influencer marketing in Brazil
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Statista Dossier on influencer marketing in Brazil

Table of contents

    • Influencer marketing revenue in Latin America 2021-2022

    • Growth in influencer marketing agency revenue in Brazil in 2021

    • Popularity of influencer marketing in Brazil 2021

    • Size of influencer marketing budgets in Brazil 2021

    • Leading influencer marketing platforms in Brazil 2021

    • Factors impeding brands from investing in influencer marketing in Brazil 2021

    • Leading female influencers in Brazil 2022

    • Leading male influencers in Brazil 2022

    • Brazilian influencers demographic profile 2022

    • Work experience of Brazilian influencers 2022

    • Earnings of Brazilian influencers 2022

    • Types of companies Brazilian influencers worked at 2022

    • Categories with the most effective influencer marketing in Brazil 2021

    • Brazil: types of social media accounts followed Q3 2021

    • Brazil leading video content type Q3 2021, by usage reach

    • Share of internet user following influencers in Brazil 2019

    • Share of internet user following influencers in Brazil 2019, by gender

    • Share of internet user following influencers in Brazil 2019, by age group

    • Effectiveness of influencer marketing in Brazil 2021

    • Brazil: leading Instagram influencers 2020

    • Brazil: Instagram influencers 2021, by follower numbers

    • Brazil: Instagram influencers 2021, by gender

    • Brazil: Instagram influencers 2021, by age

    • Brazil: Instagram influencers 2021, by category

    • Brazil: Instagram influencers engagement rate 2021

    • Brazil: Instagram influencers earnings 2020

    • Brazil: share of fraudulent Instagram influencers 2020

    • Reactions experienced by influencers when approaching politics in Brazil 2022

    • Reasons why influencers avoid creating content on political issues in Brazil 2022

    • Brands reactions to influencers' political position in Brazil 2022

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