Revenue of the video advertising market APAC 2022, by country

Largest video ad markets in the Asia-Pacific region in 2022, by revenue

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Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Video Advertising includes all ad formats within webpage-based videos, app-based video players, social media, or streaming apps on computer screens, smartphones, tablets, and other internet-connected devices. Videos that seamlessly match the form and function of the environment (e.g., news websites, video platforms) in which they appear (so-called native advertising) are also included in Video Advertising.

Additional information:
Video Advertising comprises advertising spending, connected-TV advertising spending, users, average revenue per user, and user demographic. The market only displays B2B spending. Figures are based on Video Advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Video Advertising include Comcast Corp., The Walt Disney Company, YouTube, TikTok, and Facebook. For more information on the data displayed, use the info button right next to the boxes.

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Statistics on " Online video advertising and marketing in Asia "

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Overview

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APAC overview

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Internet usage

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Social media usage

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Leading influencer platforms

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YouTube and TikTok

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Attitudes toward OTT ads

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