In 2021, the global video advertising market was valued at 140.7 billion U.S. dollars. Desktop accounted for roughly 56 billion and mobile for approximately 149 billion. By 2026, the total value of the market is expected to increase to 292 billion U.S. dollars.
Digital video advertising revenue worldwide from 2017 to 2026, by device (in million U.S. dollars)
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Statistics on Digital advertising worldwide
Overview
7
- Premium Statistic Global internet advertising revenue 2020-2025
- Premium Statistic Global internet ad spend CAGR 2019-2025
- Premium Statistic Share of digital ad revenue worldwide 2019-2027
- Premium Statistic Digital Market Outlook: largest digital ad markets worldwide 2022
- Premium Statistic Fastest growing digital ad markets worldwide 2022
- Premium Statistic Walled gardens vs. open internet share of digital ad revenue worldwide 2017-2026
- Premium Statistic Digital advertising market share of major companies worldwide 2016-2023
Regional data
8
- Premium Statistic Internet advertising spending worldwide 2000-2024, by region
- Premium Statistic Internet advertising spending in North America 2000-2024
- Premium Statistic Digital ad spend in North America 2022, by format
- Premium Statistic Latin America: digital advertising spending 2010-2024
- Premium Statistic Digital ad spend in Latin America 2022, by format
- Premium Statistic Digital advertising spending in Europe 2006-2022
- Premium Statistic Digital ad spend in Europe 2021, by format
- Premium Statistic Internet advertisement expenditure in MENA 2010-2024
Channel spending
8
- Premium Statistic Banner ad spend worldwide 2021-2028
- Premium Statistic Digital Market Outlook: digital video ad revenue worldwide 2017-2026
- Premium Statistic Digital Market Outlook: search ad revenue worldwide 2017-2026
- Premium Statistic Global search ad spend 2021, by industry
- Premium Statistic Digital Market Outlook: digital classifieds ad revenue worldwide 2017-2026
- Premium Statistic Social media ad spend worldwide 2021-2028
- Premium Statistic Mobile advertising spending worldwide 2007-2024
- Premium Statistic Programmatic ad spend worldwide 2017-2026
Marketer perspective
8
- Premium Statistic Changes in spending on digital platforms by marketers worldwide 2022
- Premium Statistic Customer data use in marketing decisions among marketers worldwide 2021
- Premium Statistic Increase in ad budgets due to cookie deprecation worldwide 2021, by medium
- Premium Statistic Top trends marketers plan to leverage for first time in 2022
- Premium Statistic Most effective ad formats for mobile app user acquisition worldwide 2022
- Premium Statistic Leading digital consumer engagement tactics worldwide 2021
- Premium Statistic Strategic challenges in digital advertising worldwide 2021
- Premium Statistic Challenges of data use in digital advertising worldwide 2021
Consumer perspective
6
- Basic Statistic Consumers in favor of watching ads in exchange for free content worldwide 2020
- Premium Statistic Most trusted ad channels worldwide 2021
- Premium Statistic Least trusted digital ad channels worldwide 2021
- Premium Statistic Trust in social media advertising worldwide 2021
- Premium Statistic Consumers who took no action on banner advertising worldwide 2021, by region
- Premium Statistic Consumers who took no action on mobile advertising worldwide 2021, by region
Challenges
6
- Premium Statistic Ad revenue of pirate digital media worldwide 2020-2021, by platform
- Premium Statistic Ad revenue of pirate digital media worldwide 2020-2021, by ad type
- Premium Statistic Ad fraud rates 2021, by country
- Premium Statistic Economic losses due to ad fraud 2020, by country
- Premium Statistic Digital advertising security violation rate worldwide 2021-2022
- Premium Statistic Digital advertising quality violation rate worldwide 2021-2022
Further related statistics
11
- Digital Market Outlook: digital video ad revenue in China 2015-2021, by device
- Digital Market Outlook: digital video ad revenue in Japan 2015-2021, by device
- Digital video ad spend in Germany 2017-2026, by device
- U.S. YouTube net advertising revenues 2018-2022
- Yandex Video Network ad growth in Russia and CIS 2020, by industry
- Digital Market Outlook: video ad revenue as share of GDP U.S. 2016-2022, by device
- Social network video ad revenue in the U.S. 2017-2020, by platform
- Digital video advertising adoption among SMEs in the U.S. 2016
- Upfront digital video advertising spend in the U.S. 2016-2020
- Video share in digital ad spend in Canada 2019-2024
- Digital Market Outlook: digital video ad revenue as share of GDP U.S. 2016-2022
Further Content: You might find this interesting as well
Statistics
- Digital Market Outlook: digital video ad revenue in China 2015-2021, by device
- Digital Market Outlook: digital video ad revenue in Japan 2015-2021, by device
- Digital video ad spend in Germany 2017-2026, by device
- U.S. YouTube net advertising revenues 2018-2022
- Yandex Video Network ad growth in Russia and CIS 2020, by industry
- Digital Market Outlook: video ad revenue as share of GDP U.S. 2016-2022, by device
- Social network video ad revenue in the U.S. 2017-2020, by platform
- Digital video advertising adoption among SMEs in the U.S. 2016
- Upfront digital video advertising spend in the U.S. 2016-2020
- Video share in digital ad spend in Canada 2019-2024
- Digital Market Outlook: digital video ad revenue as share of GDP U.S. 2016-2022
Statista. (March 15, 2022). Digital video advertising revenue worldwide from 2017 to 2026, by device (in million U.S. dollars) [Graph]. In Statista. Retrieved January 29, 2023, from https://www.statista.com/statistics/456747/digital-video-advertising-revenue-device-digital-market-outlook-worldwide/
Statista. "Digital video advertising revenue worldwide from 2017 to 2026, by device (in million U.S. dollars)." Chart. March 15, 2022. Statista. Accessed January 29, 2023. https://www.statista.com/statistics/456747/digital-video-advertising-revenue-device-digital-market-outlook-worldwide/
Statista. (2022). Digital video advertising revenue worldwide from 2017 to 2026, by device (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 29, 2023. https://www.statista.com/statistics/456747/digital-video-advertising-revenue-device-digital-market-outlook-worldwide/
Statista. "Digital Video Advertising Revenue Worldwide from 2017 to 2026, by Device (in Million U.S. Dollars)." Statista, Statista Inc., 15 Mar 2022, https://www.statista.com/statistics/456747/digital-video-advertising-revenue-device-digital-market-outlook-worldwide/
Statista, Digital video advertising revenue worldwide from 2017 to 2026, by device (in million U.S. dollars) Statista, https://www.statista.com/statistics/456747/digital-video-advertising-revenue-device-digital-market-outlook-worldwide/ (last visited January 29, 2023)
Digital video advertising revenue worldwide from 2017 to 2026, by device (in million U.S. dollars) [Graph], Statista, March 15, 2022. [Online]. Available: https://www.statista.com/statistics/456747/digital-video-advertising-revenue-device-digital-market-outlook-worldwide/