Newspaper advertising revenue in China 2013-2023

Published by
Lai Lin Thomala,
Jun 23, 2023
In 2020, the revenue of newspaper advertising in China amounted to about five billion yuan, which was just a quarter of the amount in 2016. Online advertising and TV advertising are the major revenue generators in China's advertising market.

Annual newspaper advertising spending in China from 2013 to 2020 with a forecast until 2023 (in billion yuan)

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Release date

September 2021

Region

China

Survey time period

2013 to 2020

Supplementary notes

*Estimate.

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of October 2021).

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Statistics on " Advertising in China "

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Key figures

7

Traditional advertising

6

Online advertising

8

Mobile advertising

6

Largest advertisers

7

Further related statistics

18

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Topics

Advertising in ChinaAdvertising worldwideAdvertising industry in IndiaMedia industry in ChinaAdvertising in BRIC countries
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