In 2020, the revenue of television advertising in China amounted to about 69 billion yuan, indicating a continuous shrink over the recent few years. When compared to other traditional advertising channels, TV advertising is the strongest segment among all.
Annual TV advertising revenue in China from 2013 to 2020 with a forecast until 2023
(in billion yuan)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
iResearch. (September 14, 2021). Annual TV advertising revenue in China from 2013 to 2020 with a forecast until 2023 (in billion yuan) [Graph]. In Statista. Retrieved May 19, 2022, from https://www.statista.com/statistics/1021400/china-tv-advertising-revenue/
iResearch. "Annual TV advertising revenue in China from 2013 to 2020 with a forecast until 2023 (in billion yuan)." Chart. September 14, 2021. Statista. Accessed May 19, 2022. https://www.statista.com/statistics/1021400/china-tv-advertising-revenue/
iResearch. (2021). Annual TV advertising revenue in China from 2013 to 2020 with a forecast until 2023 (in billion yuan). Statista. Statista Inc.. Accessed: May 19, 2022. https://www.statista.com/statistics/1021400/china-tv-advertising-revenue/
iResearch. "Annual Tv Advertising Revenue in China from 2013 to 2020 with a Forecast until 2023 (in Billion Yuan)." Statista, Statista Inc., 14 Sep 2021, https://www.statista.com/statistics/1021400/china-tv-advertising-revenue/
iResearch, Annual TV advertising revenue in China from 2013 to 2020 with a forecast until 2023 (in billion yuan) Statista, https://www.statista.com/statistics/1021400/china-tv-advertising-revenue/ (last visited May 19, 2022)
