Try our corporate solution for free!
(212) 419-8286
hadley.ward@statista.com

Podcast advertising revenue share in the U.S. 2016-2019, by campaign type

In 2019, direct response advertising accounted for 54 percent of the total podcast advertising revenue in the United States. On the other hand, only three percent of podcast advertising revenue was generated by branded content ads.

Distribution of podcast advertising revenue in the United States from 2016 to 2019, by campaign type

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until May 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

July 2020

Region

United States

Survey time period

2016 to 2019

Supplementary notes

Product placement was not measured by the source prior to 2019.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Podcasts in the United Kingdom (UK)"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.