In an August 2019 survey of global marketing professionals, 84 percent of respondents said they expected an increase in their marketing budget aimed towards online video, while three percent said the portion of budgets devoted to the channel would decrease in the following 12 months.
Change in marketing budgets devoted to online video according to marketing professionals worldwide as of August 2019
Profit from additional features by authenticating your Admin account
Please authenticate by going to "My account" → "Administration".
Then you will be able to mark statistics as favourites and use personal statistics alerts.
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Single Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract; Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Kantar Media. (September 11, 2019). Change in marketing budgets devoted to online video according to marketing professionals worldwide as of August 2019 [Graph]. In Statista. Retrieved August 08, 2020, from https://www.statista.com/statistics/1053408/change-marketing-budgets-online-video-worldwide/
Kantar Media. "Change in marketing budgets devoted to online video according to marketing professionals worldwide as of August 2019." Chart. September 11, 2019. Statista. Accessed August 08, 2020. https://www.statista.com/statistics/1053408/change-marketing-budgets-online-video-worldwide/
Kantar Media. (2019). Change in marketing budgets devoted to online video according to marketing professionals worldwide as of August 2019. Statista. Statista Inc.. Accessed: August 08, 2020. https://www.statista.com/statistics/1053408/change-marketing-budgets-online-video-worldwide/
Kantar Media. "Change in Marketing Budgets Devoted to Online Video According to Marketing Professionals Worldwide as of August 2019." Statista, Statista Inc., 11 Sep 2019, https://www.statista.com/statistics/1053408/change-marketing-budgets-online-video-worldwide/
Kantar Media, Change in marketing budgets devoted to online video according to marketing professionals worldwide as of August 2019 Statista, https://www.statista.com/statistics/1053408/change-marketing-budgets-online-video-worldwide/ (last visited August 08, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
