The most talked-about brand on TikTok in 2022 was online fashion and sports retailer Shein, having been mentioned by 13.4 thousand influencers. Target followed with 11.2 thousand influencers, while Netflix rounded out the top three with 8.5 thousand.
Leading brands on TikTok worldwide in 2022, by number of influencers mentioning them
(in 1,000s)
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HypeAuditor. (January 23, 2023). Leading brands on TikTok worldwide in 2022, by number of influencers mentioning them (in 1,000s) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1256499/brands-tiktok-mentions/
HypeAuditor. "Leading brands on TikTok worldwide in 2022, by number of influencers mentioning them (in 1,000s) ." Chart. January 23, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1256499/brands-tiktok-mentions/
HypeAuditor. (2023). Leading brands on TikTok worldwide in 2022, by number of influencers mentioning them (in 1,000s) . Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1256499/brands-tiktok-mentions/
HypeAuditor. "Leading Brands on Tiktok Worldwide in 2022, by Number of Influencers Mentioning Them (in 1,000s) ." Statista, Statista Inc., 23 Jan 2023, https://www.statista.com/statistics/1256499/brands-tiktok-mentions/
HypeAuditor, Leading brands on TikTok worldwide in 2022, by number of influencers mentioning them (in 1,000s) Statista, https://www.statista.com/statistics/1256499/brands-tiktok-mentions/ (last visited October 31, 2024)
Leading brands on TikTok worldwide in 2022, by number of influencers mentioning them (in 1,000s) [Graph], HypeAuditor, January 23, 2023. [Online]. Available: https://www.statista.com/statistics/1256499/brands-tiktok-mentions/