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Digital Market Outlook: digital video advertising revenue in selected countries 2018
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Digital Market Outlook: digital video advertising revenue in selected countries 2018
Digital video advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)
The graph presents the digital video advertising spending in selected countries worldwide in 2018. According to the estimates, digital video ad revenue in China was expected to reach 5.76 billion U.S. dollars by the end of 2018. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Digital video advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)
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Description
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The graph presents the digital video advertising spending in selected countries worldwide in 2018. According to the estimates, digital video ad revenue in China was expected to reach 5.76 billion U.S. dollars by the end of 2018. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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- Release date
- November 2018
- Region
- Worldwide
- Survey time period
- 2018
- Special properties
- figures are estimates
- Supplementary notes
-
Video advertising is a fast-growing, due to the vast amount of professional or editorial video content that can be found on the Internet today. This is comprised of in-stream video advertising (pre-rolls, mid-rolls, post-rolls) and in-page videos displayed on a website accessed via desktop PCs or shown on mobile-enabled websites or apps (includes YouTube). All figures refer to net values.
Further information on methodology can be found here.
Source
- Show sources information
- Show publisher information
- Release date
- November 2018
More information
- Region
- Worldwide
- Survey time period
- 2018
- Special properties
- figures are estimates
- Supplementary notes
-
Video advertising is a fast-growing, due to the vast amount of professional or editorial video content that can be found on the Internet today. This is comprised of in-stream video advertising (pre-rolls, mid-rolls, post-rolls) and in-page videos displayed on a website accessed via desktop PCs or shown on mobile-enabled websites or apps (includes YouTube). All figures refer to net values.
Further information on methodology can be found here.
Other statistics on the topic
Digital Market Outlook: digital advertising revenue in the U.S. 2017-2023, by format
Digital Market Outlook: digital advertising revenue in selected countries 2018
Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by device
Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by industry
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Statistics on "Digital video advertising in the U.S. (DMO)"
- Overview
The most important statistics
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the U.S. 2017-2023, by format
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by device
- Digital advertising revenue in the United States from 2015 to 2021, by industry (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by industry
- Revenue
The most important statistics
- Digital video advertising spending in the United States from 2017 to 2023 (in million U.S. dollars)Digital Market Outlook: digital video ad revenue in the U.S. 2017-2023
- Digital video advertising spending in the United States from 2017 to 2023, by device (in million U.S. dollars)Digital Market Outlook: digital video ad revenue in the U.S. 2017-2023, by device
- Digital video advertising spending growth in the United States from 2018 to 2023Digital Market Outlook: digital video ad revenue change in the U.S. 2018-2023
- Digital video advertising spending growth in the United States from 2018 to 2023, by deviceDigital Market Outlook: digital video ad revenue change U.S. 2018-2023, by device
- Digital video advertising average spending per internet user in the United States from 2017 to 2023 (in U.S. dollars)Digital Market Outlook: digital video ad revenue per internet user U.S. 2017-2023
- Digital video advertising average spending per internet user in the United States from 2017 to 2023, by device (in U.S. dollars)Digital Market Outlook: video ad revenue per internet user U.S. 2017-2023, by device
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022Digital Market Outlook: digital video ad revenue as share of GDP U.S. 2016-2022
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022, by deviceDigital Market Outlook: video ad revenue as share of GDP U.S. 2016-2022, by device
- Country comparisons
The most important statistics
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2018
- Digital video advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)Digital Market Outlook: digital video advertising revenue in selected countries 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Digital Market Outlook: digital video ad revenue in Germany 2016-2022, by device
- Percentage growth of programmatic video revenue in the Nordics 2017
- U.S. online video ad spend share 2015, by industry
- U.S. online video ad spend 2015, by industry
- Online video advertising expenditure in Germany 2012-2015
- Christmas shopping: Share of parents interacting with online videos UK 2016
- Digital advertising expenditure in Norway 2013-2017, by format
- Digital video advertising spending in the U.S. 2014-2020, by device
- YouTube: share of Google's total U.S. advertising revenues 2015-2018
- YouTube: net advertising revenues worldwide 2013-2016
- Digital Market Outlook: digital video ad revenue in China 2015-2021, by device
- Digital Market Outlook: digital video ad revenue in Canada 2015-2021, by device
- Desktop display ad spend in the U.S. 2014-2019, by format
- Online video ad expenditure in the Netherlands 2013-2015
- Digital video advertising campaign viewability in the United Kingdom (UK) 2015-2017
- Negative attitudes towards ads in online video clips in Sweden 2018, by age group
- Applications of AI in digital marketing among advertisers in Europe 2018
- Branded videos: global viewership 2013, by gender
- U.S. footwear: ad spend to sales ratio 2011-2015
Studies
- Digital advertising in the U.S.
- Digital advertising in Europe
- Digital advertising formats in the U.S.
- Digital advertising in Canada
- Digital advertising in the United Kingdom (UK)
- Digital video advertising in the U.S. (DMO)
- Advertising in Turkey
- Programmatic advertising
- E-mail marketing in the United Kingdom (UK)
- Ad blocking
- Digital video advertising in the United Kingdom
- IAB Report on 2017 Digital Advertising Spend
- IAB 2018 Video Ad Spend Study
- Advertising in the United Kingdom (UK)
- Advertising in Europe
Statistics on "Digital video advertising in the U.S. (DMO)"
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by industry (in million U.S. dollars)
- Digital video advertising spending in the United States from 2017 to 2023 (in million U.S. dollars)
- Digital video advertising spending in the United States from 2017 to 2023, by device (in million U.S. dollars)
- Digital video advertising spending growth in the United States from 2018 to 2023
- Digital video advertising spending growth in the United States from 2018 to 2023, by device
- Digital video advertising average spending per internet user in the United States from 2017 to 2023 (in U.S. dollars)
- Digital video advertising average spending per internet user in the United States from 2017 to 2023, by device (in U.S. dollars)
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022, by device
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital video advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)
- Digital video advertising revenue in Germany from 2016 to 2022, by device (in million U.S. dollars)
- Percentage growth of programmatic video revenue in the Nordic countries in 2017
- Distribution of digital video advertising spending in the United States in 2015, by industry
- Digital video advertising spending in the United States in 2015, by industry (in billion U.S. dollars)
- Online video advertising expenditure in Germany from 2012 to 2015 (in million euro)
- Share of types of interactions with online videos related to Christmas shopping among parents in the United Kingdom (UK) in 2016
- Digital advertising expenditure in Norway from 2013 to 2014 with a forecast to 2017, by format (in million NOK)
- Digital video advertising spending in the United States from 2014 to 2020, by device (in billion U.S. dollars)
- YouTube's net advertising revenues as percentage of Google's net advertising revenues in the United States from 2015 to 2018
- Worldwide net advertising revenues of YouTube from 2013 to 2016 (in billion U.S. dollars)
- Digital video advertising revenue in China from 2015 to 2021, by device (in million U.S. dollars)
- Digital video advertising revenue in Canada from 2015 to 2021, by device (in million U.S. dollars)
- Desktop display advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars)
- Biannual online video advertising expenditure in the Netherlands from the first half of 2013 to the first half of 2015 (in million euros)
- Viewable rate of digital video advertising campaigns in the United Kingdom (UK) from 1st quarter 2015 to 3rd quarter 2017
- Share of individuals with negative attitudes towards ads in online video clips in Sweden in 2018, by age group
- Most common applications of artificial intelligence (AI) in digital marketing among advertisers in Europe in 2018
- Percentage of global internet users who watch branded videos as of 4th quarter 2013, by gender
- Advertising spending as percent of sales in the footwear industry in the United States from 2011 to 2015
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