• Poland: customer experience index - books, music and multimedia 2020

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The Customer Experience Index aims to facilitate the differentiation of companies achieving similar results and to identify real quality leaders on a scale from 0 to 1000. Companies from the analyzed industries in Poland achieved results in the range of 600-800 points concerning such features as availability and selection of products, ease of placing an order, satisfaction with the purchase, and willingness to recommend the shop to friends. In 2020, the experience quality leader was Bonito, followed by Allegro, and TaniaKsiążka.

Customer Experience Index based on purchasing experience of books, music and multimedia in Poland in 2020*

Characteristic	Your Customer Experience Index (from 0 to 1000)
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Source

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Source

Release date

December 2020

More information

Region

Poland

Survey time period

August to September 2020

Method of interview

Online survey

Supplementary notes

* Quality indicator on a scale from 0 to 1000 taking into account four satisfaction factors: availability and range of products, ease of order placement, satisfaction with the purchase, willingness to recommend the store to friends.