Ways to buy movies, books, music and multimedia offline and online in Poland 2022

Published by Małgorzata Puzio, Jun 27, 2023
In 2022, 47.1 percent of customers in Poland bought products from Media Markt in physical stores. However, the leader in online channels were Allegro, Taniaksiazka.pl, Tantis.pl, and Merlin.

Methods of purchasing movies, books, music and multimedia offline and in online stores in Poland in 2022, by stores and purchase channel

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Source

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Release date

January 2023

Region

Poland

Survey time period

August to September 2022

Special properties

Consumers reached through research partners

Method of interview

Online survey

Supplementary notes

The source does not provide any information regarding missing percentage points to 100 percent.

Date of access is a date of released

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Statistics on " Omnichannel retail in Poland "

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Overview

8

Purchasing decisions

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Purchasing process

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Omnichannel in apparel retail

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Omnichannel in cosmetics retail

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Omnichannel in household appliance retail

5

Omnichannel in home, garden and DIY retail

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Omnichannel in multimedia retail

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Multi-device shopping

8

Further related statistics

18

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