OOH advertising attracted approximately 4.63 million Brazilian reals in investments in 2018.
In 2018, out-of-home (OOH) advertising reached 87 percent of Brazilian population. Ads on various means of transports had a reach of 68 percent. Monthly reach of selected out-of-home (OOH) advertising types in Brazil in 2018
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Kantar Ibope Media. (September 15, 2019). Monthly reach of selected out-of-home (OOH) advertising types in Brazil in 2018 [Graph]. In Statista. Retrieved February 26, 2021, from https://www.statista.com/statistics/1105877/out-of-home-advertising-reach-brazil/
Kantar Ibope Media. "Monthly reach of selected out-of-home (OOH) advertising types in Brazil in 2018." Chart. September 15, 2019. Statista. Accessed February 26, 2021. https://www.statista.com/statistics/1105877/out-of-home-advertising-reach-brazil/
Kantar Ibope Media. (2019). Monthly reach of selected out-of-home (OOH) advertising types in Brazil in 2018. Statista. Statista Inc.. Accessed: February 26, 2021. https://www.statista.com/statistics/1105877/out-of-home-advertising-reach-brazil/
Kantar Ibope Media. "Monthly Reach of Selected Out-of-home (Ooh) Advertising Types in Brazil in 2018." Statista, Statista Inc., 15 Sep 2019, https://www.statista.com/statistics/1105877/out-of-home-advertising-reach-brazil/
Kantar Ibope Media, Monthly reach of selected out-of-home (OOH) advertising types in Brazil in 2018 Statista, https://www.statista.com/statistics/1105877/out-of-home-advertising-reach-brazil/ (last visited February 26, 2021)