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Spending intentions in the United States during Black Friday/Cyber Monday 2020

As of November 5th, 2020, just under 20 percent of American shoppers expect to spend roughly the same amount as last year during the Black Friday and Cyber Monday craze. Approximately a third of consumers have no idea whether they will be spending more or less, while another third believe they will likely not purchase any goods during this busy shopping period.

How much do you expect to spend during Black Friday and Cyber Monday compared to last year?

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Source

In cooperation with
IMI International
Release date

November 2020

Region

United States

Survey time period

October 23 to November 3, 2020

Number of respondents

1,000 respondents

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Statistics on "Coronavirus: impact on holiday shopping in the U.S."

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