Favorite online shops in the United States 2020

As of November 2020, roughly six in ten consumers in the United States stated that Amazon was their favorite online store, making it the country's unequivocal e-commerce leader. With a total of just over ten percent, Walmart was the second-favorite among U.S. shoppers.

Online store favorites among men and women

Online store preferences in the United States were in many cases quite similar among male and female consumers, however, there were a few noticeable differences in 2020. For instance, women had a slight shopping preference for stores, such as Target and Etsy, while men were bigger fans of eBay.

U.S. sentiments towards Alibaba

AliExpress, a company owned by the Alibaba Group, is currently one of the largest e-commerce platforms in the world. But despite its global presence and success, the online retail service is not very commonly used in the United States. What is more, approximately 15 percent of the country’s online users felt that the company should be banned from operating in the U.S.. The majority of the country’s consumers, however, did not have an opinion on the matter.