Price ranges for an influencer collaboration product purchased Philippines 2020
According to a survey on social media influencers conducted by Rakuten Insight in October 2020, around 52 percent of respondents from the Philippines stated that they were willing to purchase an influencer collaboration product if it was the same price as the regular product without their name on it. The same survey found that about 90 percent of the respondents in the Philippines were willing to purchase a product that is a collaboration between a brand and an influencer.
