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Most used search engine for online shopping inspiration in France 2021

Published by
Nelly Dux,
Feb 16, 2022
Amazon is the most used search engine in France when it comes for shopping inspiration. During a survey carried out in early 2021, 50 percent of responding online buyers said they used Amazon for such purposes; among regular online buyers, the share stood at 57 percent. Google ranked second, with 49 percent and 54 percent, respectively.

Most popular search engines used for online shopping inspiration in France as of March 2021

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Sources

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Release date

May 2021

Region

France

Survey time period

March 17 to 19, 2021

Number of respondents

1,017*

Age group

18 years and older

Supplementary notes

* The source adds the following information: "The sample was composed of 1,017 people, of which 957 were digital users of Google, Amazon and Facebook services for online shopping. 415 people were regular users and 542 were occasional users."

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