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Programmatic display ad spend in France 2019-2021

Published by Valentina Dencheva, Jan 6, 2023
In 2021, programmatic display advertising expenditure in France stood at 834 million euros and accounted for 64 percent of total digital display ad spending in this Western European country. A year earlier, programmatic spend amounted to 602 million euros.

Programmatic display advertising spending in France from 2019 to 2021 (in million euros)

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Release date

January 2022

Region

France

Survey time period

2019 to 2021

Supplementary notes

Figures for the years preceding 2021 were retrieved from earlier reports.

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French
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Digital advertising in FranceDigital advertising in EuropeInternet usage in FranceSocial media advertising and marketing in FranceCOVID-19 impact on media consumption in France
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