In 2023, digital display advertising spending stood at 1.78 billion euros, having increased six percent from the value of 1.68 billion reported in 2022. During the first year of the COVID-19 pandemic, French display market contracted 10 percent from a spending of 1.28 billion in 2019. Display is the third-largest digital ad format in France, behind search and social.
Digital display advertising spending in France from 2012 to 2023
(in billion euros)
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Spending in billion euros
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SRI - Les Régies Internet, & UDECAM, & Oliver Wyman. (February 6, 2024). Digital display advertising spending in France from 2012 to 2023 (in billion euros) [Graph]. In Statista. Retrieved September 08, 2024, from https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet, und UDECAM, und Oliver Wyman. "Digital display advertising spending in France from 2012 to 2023 (in billion euros)." Chart. February 6, 2024. Statista. Accessed September 08, 2024. https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet, UDECAM, Oliver Wyman. (2024). Digital display advertising spending in France from 2012 to 2023 (in billion euros). Statista. Statista Inc.. Accessed: September 08, 2024. https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet, and UDECAM, and Oliver Wyman. "Digital Display Advertising Spending in France from 2012 to 2023 (in Billion Euros)." Statista, Statista Inc., 6 Feb 2024, https://www.statista.com/statistics/413059/display-advertising-market-france/
SRI - Les Régies Internet & UDECAM & Oliver Wyman, Digital display advertising spending in France from 2012 to 2023 (in billion euros) Statista, https://www.statista.com/statistics/413059/display-advertising-market-france/ (last visited September 08, 2024)
Digital display advertising spending in France from 2012 to 2023 (in billion euros) [Graph], SRI - Les Régies Internet, & UDECAM, & Oliver Wyman, February 6, 2024. [Online]. Available: https://www.statista.com/statistics/413059/display-advertising-market-france/