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Revenue of iHeartMedia 2021, by segment

Revenue of iHeartMedia in 1st quarter 2021, by segment

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Source

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Release date

May 2021

Region

United States

Survey time period

January 1 to March 31, 2021

Supplementary notes

Broadcast Radio revenue is generated through the sale of advertising time on the Company’s domestic radio stations. Networks revenue is generated through the sale of advertising on the Company’s Premiere and Total Traffic & Weather network programs and through the syndication of network programming to other media companies. Sponsorship and events revenue is generated through local events and major nationally-recognized tent pole events and include sponsorship and other advertising revenue, ticket sales, and licensing, as well as endorsement and appearance fees generated by on-air talent. Digital, excluding Podcast revenue is generated through the sale of streaming and display advertisements on digital platforms and through subscriptions to iHeartRadio streaming services. Podcast revenue is generated through the sale of advertising on the Company's podcast network. Audio & Media Services revenue is generated by services provided to broadcast industry participants through the Company’s Katz Media and RCS businesses. As a media representation firm, Katz Media generates revenue via commissions on media sold on behalf of the radio and television stations that it represents, while RCS generates revenue by providing broadcast and webcast software and technology and services to radio stations, television music channels, cable companies, satellite music networks and Internet stations worldwide. Other revenue represents fees earned for miscellaneous services, including on-site promotions, activations, and local marketing agreements. Revenue from leases is primarily generated by the lease of towers to other media companies, which are all categorized as operating leases.

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Statistics on "Radio in the U.S."

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