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Flyer advertising spending in Japan 2012-2021

Published by Statista Research Department, Dec 7, 2022
The flyer advertising expenditure in Japan amounted to 263.1 billion Japanese yen in 2021. This represented an increase of 10.6 billion yen compared to the previous year. As the source pointed out, one of the factors for the strong decline observed in 2020 was the outbreak of the coronavirus (COVID-19) pandemic, which resulted in fewer orders for flyer advertisements.

Flyer advertising expenditure in Japan from 2012 to 2021 (in billion Japanese yen)

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Source

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Release date

May 2022

Region

Japan

Survey time period

2012 to 2021

Supplementary notes

100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022.
Data prior to 2021 come from previous reporting.

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